DealsFirst
Sales2 August 2026

Pretty Little Thing takes 25-75% off end-of-season stock, plus 10% with a code

Pretty Little Thing's End of Season Sale cuts 25-75% across womenswear, with a further 10% off at the checkout via code BONUS10. Dresses and premium lines carry the biggest savings.

Pretty Little Thing has opened its End of Season Sale, with reductions of 25–75% running across womenswear and a further 10% coming off at the checkout with the code BONUS10. The sale covers dresses, tops, co-ords, denim, knitwear, swimwear and athleisure, and extends to the retailer's Petite, Tall, Shape and Plus ranges rather than being limited to end-of-line stock. No closing date has been published.

What's in the sale

The reductions are unusually consistent: most of the grid sits between 55% and 70% off, and the discounted price already shown on each tile drops again once the code is applied. Occasionwear and premium dresses carry the largest cash savings, while jersey basics and knitted separates are where the deepest percentages sit.

How the discount works

This is a site-wide event rather than a clearance section, so the reduced prices are applied across the womenswear catalogue instead of a separate outlet page. The 10% code stacks on top of the sale price and is displayed on each product tile before the basket stage — a £15.00 knitted vest reduced to £4.75, for example, is shown at £4.28 with the code applied. That stacking is what pushes a nominal "25–75% off" headline past 70% on a good portion of the range.

Code: BONUS10 — takes a further 10% off the already-reduced sale price.

Worth it?

The genuine value here is in the mid-priced dresses and the premium line, where a £50–£70 starting price falls to the high teens or twenties and the extra 10% is worth something in cash terms. The £4–£8 jersey and knitted pieces look dramatic as percentages but were low-priced to begin with, and postage will often outweigh the saving on a single item. Sizing on the discounted dresses tends to thin out quickly in the middle of the run, so anything in a common size is worth checking early rather than waiting for a deeper cut. With no published end date, the code is the part most likely to disappear first — it is the difference between a decent reduction and a very good one.

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