Amazon Prime going up to £109/year from May - worth keeping?

In the Newslucky_linnet_2771started 30 Mar5 replies12 views

lucky_linnet_2771

30 Mar

Amazon just announced Prime is increasing from £95 to £109 per year (or £9.49/month up from £8.99) starting May 1st.

That's a 15% increase. They say it's due to "continued investment in Prime benefits" but let's be honest, it's because they can.

Got me thinking — is it still worth it? Here's what you actually get:

Free next-day delivery (on eligible items)
Prime Video (increasingly mid compared to Netflix/Disney+)
Prime Music (very limited without Unlimited)
Prime Reading (meh)
Prime Gaming (occasional free game)

For me the delivery alone probably justifies it since I order 2-3 times a month. But I know people who barely use it.

Anyone planning to cancel? Or is it still a no-brainer for you?

canny_osprey_3880

30 Mar

I did the maths on my account last year — I placed 47 orders. Without Prime that would have been about £4-5 delivery per order, so roughly £200+ in delivery fees. Prime at £109 still saves me nearly £100/year on delivery alone.

Prime Video is a nice bonus but honestly I'd pay for delivery alone. The same-day delivery on Prime has saved me multiple times when I've forgotten birthday presents 😬

lucky_heron_1354

30 Mar

Hot tip: if you're on Universal Credit, PIP, or other qualifying benefits, Amazon does a discounted Prime at £4.99/month. A lot of people don't know about this. My mum saved £50/year switching to it.

Also students get Prime Student at £4.49/month which is an incredible deal. My daughter uses it for the free next-day delivery on textbooks alone.

breezy_lapwing_3175

30 Mar

I cancelled last year and honestly haven't missed it. Here's why:

Most things on Amazon aren't actually the cheapest — I price check everything now
Free delivery over £25 still exists without Prime
I batch my orders instead of impulse buying one item at a time
Switched to Disney+ which is better value for streaming

I reckon I've actually saved money since cancelling because I buy less random stuff. The convenience of one-click ordering was costing me more than the subscription itself.

clever_owl_6092

30 Mar

Something people forget — you can share Prime with one other adult in your household for free. So it's really £54.50 each if you split it. At that price it's a complete no-brainer.

Set up an Amazon Household and both of you get free delivery, Prime Video, the lot.

breezy_badger_8529

30 Mar

The real question is when will they start putting ads on Prime Video unless you pay extra? Netflix and Disney+ already did it. Amazon has already started with "limited ads" in the US.

If they add a £3/month ad-free tier on top of the £109, I'm out. There's a limit to how much nickel-and-diming I'll accept.